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SEO Specialist

WeRoad

WeRoad

Marketing & Communications
Posted on Oct 3, 2024
Marketing · Milan

SEO Specialist

ABOUT WEROAD: CONNECTING PEOPLE, CULTURES, AND STORIES

Founded in 2017, WeRoad is a fast-growing startup that is disrupting the travel industry in Italy, Spain, Switzerland, UK and also...in Germany and France!

With more than 200 team members and 3k Travel Coordinators, we are a community of travelers, united by their love for travel, adventure, and discovering faraway lands and cultures. We bring together small groups of like-minded millennials and send them on life-changing experiences to 100+ destinations all over the globe.

We're on a mission to design and deliver experiences worth living and sharing, through rewriting the rules of the travel industry.

ABOUT THE ROLE

JOB TITLE: SEO Specialist

LOCATION: Milan

TYPE OF CONTRACT: Fixed or Permanent, based on seniority

SALARY RANGE: up to 37K

Meet your team: Meet Fabio & Anna - WeRoad Team

What you'll do:

  • Develop, implement, and manage our global SEO strategy, focusing on core areas such as on-page SEO, off-page SEO, and technical SEO.

  • Conduct thorough keyword research and analysis to inform our content strategy and optimize our website content.

  • Analyze SEO performance using tools like Google Analytics, SEMrush, or Ahrefs, and adjust strategies as necessary. Monitor competitors' SEO activities trends to identify opportunities and implement effective strategies to outperform them

  • Collaborate with content creators to ensure SEO best practices are followed in creating engaging, high-quality content.

  • Identify and resolve technical SEO issues related to site performance, site architecture, and other factors.

  • Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.

  • Provide recommendations for improving website structure, content, and link development strategies.

What we’re looking for:

  • Proven experience as an SEO Specialist or similar role with a track record of successful SEO strategy implementation

  • Strong understanding of search engine algorithms and ranking methods

  • Experience with SEO industry tools, such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar

  • Knowledge of HTML, CSS, and JavaScript as it relates to SEO

  • Proficient with XML sitemaps, robots.txt files, and canonical tags.

  • Good predisposition to prioritize your workload with minimal supervision

  • Clear and thorough communication skills, both verbal and written. Fluent in both Italian and English

You will love working at WeRoad if:

  • You are ambitious, want to build and be part of something huge, growing faster than you thought possible

  • You love travel and want to join a young, smart, and fun team of people who love it, too

  • You prefer adventure instead of daily routine and love working in a fast-paced, dynamic environment

  • You are an entrepreneur at heart and a self-starter and aren't afraid to take on a lot of responsibility, right from the start

  • You welcome feedback and see mistakes as stepping stones to success

What we can offer

  • A free WeRoad trip every year to the destination of your choice. You didn't think we'd leave you hanging, did we? Become one of our Travel Coordinators and you could go abroad even more often.

  • A great workspace. You will be working in our HQ in Milan, our very own coworking space called "C30" which embodies our company culture. There you'll find an open space layout, a fully equipped kitchen, an area for relaxing, table football, a company library, and a Tibetan bridge (yes.. we’re serious!).

  • Opportunities to learn and build your network. Join the training program of our holding company, OneDay, and participate in the many meetups and events we host at our HQ or local offices to have fun and share knowledge with other people in the industry. In addition, we invest in training our employees, both on an individual basis but also as a team.

  • Best-in-class benefits. We have a generous paternity and maternity leave policy and give a bonus to newlyweds and new parents!

  • Unlimited Holiday. You are the master of your own time. We have an unlimited holiday policy and encourage each employee to be their own entrepreneur. We also have a tradition that everyone takes at least a half-day off on their birthday.

  • Fun! We schedule regular team-building events throughout the year and provide plenty of opportunities to meet our Travel Coordinators and WeRoaders.

  • Hybrid working. Remote and flexible working, and we support you to work from your destination of choice up to 1 month per year.

Ready to apply?

The selection process will consist of:

  • Introductory culture-fit call with P&C

  • Case Study/ Second technical interview with our CMO and/or some peers

  • Final round for shortlisted only candidates with your manager (Head of Digital Marketing)

WeRoad is an equal opportunity employer: we consider for employment all applicants, regardless of their race, religion, color, ancestry, national origin, sex, sexual orientation, gender, gender identity, age, family status, political affiliation, disability, and any other legally protected characteristic.

Statistically speaking, women are less likely to apply for roles where they don't fit the job description perfectly. DON'T TRY AND BE PERFECT but just go for it and send us your application regardless.

Team
Marketing
Locations
Milan

About WeRoad

What’s WeRoad, you ask? Great question. In a nutshell: we do group adventures. We group strangers together and help them share incredible experiences around the world together. The result? Lifelong friendships that blossom from a group of people who didn't know each other a few days before. Lovely, aint it?

Founded in 2017
Co-workers Community of 2500 Travel Coordinator around Europe
Marketing · Milan

SEO Specialist

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