Growth Manager-Ghana
Wakanow
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Accra, Ghana
Posted on Sep 4, 2024
The Growth Manager will be responsible for developing and executing
growth strategies that drive user acquisition, engagement, and retention.
The ideal candidate has a strong understanding of the fintech landscape,
is data-driven, and possesses a creative mindset to implement innovative
growth tactics.
You will work closely with cross-functional teams, including Marketing,
Product, and Data Analytics, to identify growth opportunities and execute
campaigns that drive results.
- Develop and implement comprehensive growth strategies to drive user acquisition, activation, retention, and monetization.
- Analyze data to identify growth opportunities, monitor performance metrics, and optimize campaigns to achieve targets.
- Collaborate with Product, Marketing, and Data teams to design and execute growth experiments.
- Conduct market research and competitor analysis to inform growth strategies and identify new market opportunities.
- Develop and optimize user onboarding processes to increase activation rates and reduce churn.
- Work closely with the Sales and Customer Success teams to create and implement strategies for upselling and cross-selling.
- Use data-driven insights to create compelling content and messaging that resonates with target audiences.
- Build and maintain relationships with external partners to explore co-marketing opportunities and partnerships.
- Stay up-to-date with industry trends, tools, and best practices to continuously improve growth strategies.
Requirements
- Bachelor’s degree in Marketing, Business, Economics, or a related field. MBA or equivalent is a plus.
- 3-5 years of experience in growth , or a similar role, preferably within the fintech, startup, or tech industry.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Excellent project management skills with the ability to manage multiple initiatives and prioritize tasks effectively.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- A self-starter with a growth mindset and a passion for innovation and problem-solving.
This job is no longer accepting applications
See open jobs at Wakanow.See open jobs similar to "Growth Manager-Ghana" Travel Tech Essentialist.