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Senior Media Specialist - APAC Media Agency Manager (Sydney Based)

Expedia

Expedia

This job is no longer accepting applications

See open jobs at Expedia.
Marketing & Communications
Sydney, NSW, Australia
Posted on Friday, January 12, 2024

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Senior Media Specialist – APAC Media Agency Manager (Sydney Based)

The Global Media Planning Team is responsible for organizing the construction of the Expedia Group brand’s media strategies and plans, whether this is done internally or via agencies. This role is to be the Media Manager in APAC reporting into the Senior Media Manager and will be managing the agencies across APAC. They will be responsible for providing the brand’s media requirements to the media agency and supervising the development of the local market media strategies. They will also be responsible for managing the team’s construction of the detailed plans whether that is done by the agency or the inhouse experts.


What you will do:

  • Manage agency relationship including contracts and invoicing

  • Management of end-to-end media planning and buying partnering with Brand Teams, EG Media Brand Leads, Digital Channel Leads, and Media Agencies across all brand channels

  • Act as a conduit between EG Media and Agencies

  • Manage briefing of media agency

  • Supervise agency’s development of Local Market Media Strategy and Detailed Channel Plans ensuring ladders up to Global Media Strategy across all brand media channels, including (but not limited to) Television, Outdoor, Radio, Print, Cinema, and Digital

  • For inhouse media channels coordinate Channel Lead’s inputting tactical recommendations within the Local Market Media Strategy

  • For inhouse media channels coordinate Channel Lead’s construction of Detailed Channel Plans ensuring they collaborate with agency outputs

  • Develop, supervise and iterate the interaction process with media agencies and internal teams

  • Manage the provision of specs & deliverables for agency managed media channels

  • Be the PoC and voice of their respective market strategies and plans along with providing market opportunities / updates

  • Attend forums and working groups where the local market expertise is required and include Channel talent when necessary

Who you are:

  • 4+ years of experience managing media agencies

  • Strategic media planning knowledge

  • Established understanding of media agency operations whether built through media agency roles or client-side agency management

  • Deep understanding of traditional media channels such as Television, Outdoor, Radio, Print, Cinema, and Digital.

  • Knowledge of Japan / Korea / India local media landscapes ideal

  • Ability to synthesize detailed information

  • Expert PowerPoint / Keynote skills

  • Excellent listening, written and verbal communication skills

  • Data driven

  • Consultative approach

  • Strong interpersonal, expectation management and stakeholder alignment skills

  • Ability to prioritize and coordinate multiple work assignments

  • Willingness to take ownership of issues and drive solutions

About Expedia Group

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.

© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

This job is no longer accepting applications

See open jobs at Expedia.