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Senior CRM Capabilities Manager - Incentives

Expedia

Expedia

This job is no longer accepting applications

See open jobs at Expedia.
Multiple locations
Posted on Wednesday, November 22, 2023

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Senior CRM Capabilities Manager - Incentives​

Expedia Group is looking for extraordinary talent to join the Traveler Engagement and Loyalty Team to drive the future of traveler communications, build relationships and engagement with travelers through ownership of the One Key Loyalty program, credit card, and direct-to-traveler communications, which results in active member growth, app downloads through owned channels, and increased revenue per traveler.

This role is a unique mixture of marketing expertise and product knowledge to bring the most powerful communication platform for the travel industry into existence.

What you'll do:

  • Lead one of our key digital marketing integration projects and identify new ways of working that will enable the Traveler Engagement and Loyalty Team to deliver a new, game-changing customer loyalty and incentives strategy

  • Collect, define, and refine future capability sets to empower marketers to used best in class tools that enable our travelers to enjoy incredible experiences by collecting and redeeming the Expedia Group loyalty currency - OneKeyCashTM

  • Provide essential strategic leadership and guidance to the rest of the the Traveler Engagement and Loyalty Team, and drive successful execution of our product vision by working in partnership with relevant Product and Technology teams

  • Participate in discovery sessions with project teams and stakeholders to understand business needs, goals and pain points, as well as technical requirements needed to support solution implementations

  • Engage with technology teams on data infrastructure, process, tooling, governance, and feedback loops

  • Scoping and creating project plans, developing processes, coordinating, and driving execution, and communicating to senior management on status, risks, and process or product changes

  • Work directly with external providers, customers, and partner teams to craft and deliver scalable solutions

  • Partner with other program managers to secure resources, scope efforts, set project priorities and milestones and drive delivery

  • Support an environment of digital innovation and best practice, ensuring the use of technologies for the benefit of stakeholders, users and travelers

Who you are:

  • Proven experience working in Loyalty, Incentivization or CRM focused role, with experience working on a complex loyalty program or platform

  • Experience with structuring customer and business problems and solutions to address, determining tangible actions and driving forward the execution of initiatives to solve problems

  • Previous success leading marketing integration projects, building strong partnerships and relationships with clients or stakeholders in a wide range of roles and levels, across the business

  • Strong commercial acumen and the ability to simplify and communicate complex concepts concisely and clearly

  • Strong relationship and facilitation skills both within diverse engineering and global cross-functional organizations

  • Cross-functional project management experience, with the ability to prioritize and advance projects requiring sales, engineering, and product stakeholder support

  • Natural ability to develop relationships and influence without authority across all levels in an organization, from senior executives to individual contributors

  • Product or product marketing background is nice-to-have

  • Experience with Salesforce products nice-to-have

#L1-KT2

The total cash range for this position in Austin is $146,000 to $204,500. Employees in this role have the potential to increase their pay up to $233,500, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

The total cash range for this position in Seattle is $146,000.00 to $204,500.00. Employees in this role have the potential to increase their pay up to $233,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.

Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership. View our full list of benefits.

About Expedia Group

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.

© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

This job is no longer accepting applications

See open jobs at Expedia.