Founding Marketing Lead
Acai Travel
Location
New York, USA
Employment Type
Full time
Location Type
On-site
Department
Marketing
Founding Marketing Lead
About Acai Travel
Acai Travel is revolutionizing the travel industry with cutting-edge AI agentic solutions for leading Airlines, OTAs, and TMCs. We're rebuilding travel with agentic software.
Our founders previously sold an AI company to American Express GBT—value for your equity is guaranteed! We used to grow 50% a quarter in revenues, now growing 50% a month, the rocketship has taken off. If you understand VC-backed startup dynamics, this is the kind of company you want equity from!
Our culture is grounded in Zen and Tibetan Buddhism principles, fostering ego-less problem-solving and emotional stillness. We consider the company a playground to become better individuals—you will be transformed into a more empowered, joyful person.
The Opportunity
We're seeking an entrepreneurial Product Marketing Lead to join our New York team starting January 2026. This is your chance to build an entire marketing function from scratch at a hypergrowth startup that's redefining travel technology.
This isn't about following playbooks - it's about writing them. You'll have complete freedom to invent, create, and experiment as you lay the marketing foundations across every channel and touchpoint.
You'll be the Swiss Army knife of marketing: crafting compelling narratives for enterprise customer (airlines, TMCs, OTAs, hotel chains) executing creative campaigns at industry events, building our brand presence from the ground up, and yes - even jumping on sales calls when needed. This is a hands-on, 360-degree role where you'll touch everything from product positioning to PR, from event booths to sales enablement.
The growth trajectory is simple: Start as Product Marketing Lead, grow into Head of Marketing and seat on the executive table if you prove to be able to own marketing top to bottom. But here's the thing - with our impressive monthly growth rate, if you're capable of more, there's no limit to what you can own.. Your career ceiling here is determined only by your ambition and capability.
This role is perfect for someone who thrives in ambiguity, gets energized by blank canvases, and wants to look back in two years and say "I built that entire marketing machine from scratch."
What You'll Own
Product Marketing (Core Focus)
Transform complex AI capabilities into compelling value propositions for airlines, hotel chains, TMCs, and OTAs
Own product positioning and messaging for our AI products.
Create go-to-market strategies for new feature releases
Develop differentiation messaging against competitors
Brand & Positioning
Lead brand workshops to crystallize our visual and tonal identity
Build and maintain consistent brand experiences across all touchpoints
Own brand compliance across all materials and channels
Campaigns & Content
Execute multi-channel campaigns targeting different segments
Develop client success stories and business cases that prove ROI
Own our content strategy across web, social, email, and industry newsletters
Events & Field Marketing
Plan and execute our presence at major industry events (Phocuswright, ITB, Aviation Festival, GBTA)
Design memorable booth experiences and guerrilla marketing tactics that get us noticed
Capture and amplify in-person moments through digital channels
Sales Enablement & Support
Create compelling sales collateral and demo environments
Support initial sales conversations, especially at events
Develop targeted materials for different stakeholder groups (from IT buyers to C-suite)
PR & Industry Relations
Build relationships with travel industry media and analysts
Secure speaking opportunities and thought leadership placements
Manage earned media opportunities
Your Profile
Must-Haves:
2-6 years of experience, with strong product marketing skills being the most important
Enterprise B2B SaaS experience is strictly required
Track record of executing integrated marketing campaigns from conception to measurement
Experience with event marketing and field activation
Strong proven writing/content skills - you can explain complex technology simply and compellingly
Comfort with ambiguity and ability to build processes from scratch
Willingness to travel quarterly for major industry events
Nice-to-Haves:
Travel industry experience is preferred but not strictly required
Experience marketing AI/ML products
International market exposure
Startup experience, especially in seed/Series A stage companies
What Makes You Right for This Role
You're entrepreneurial - you see gaps and fill them without being asked
You're a product marketer at heart who can also execute across all marketing functions
You think in campaigns but execute in experiments
You understand that in a startup, "that's not my job" isn't in the vocabulary
You can context-switch between enterprise airline executives and startup hustle in the same day
Compensation & Growth Path
Base Salary: $60,000 - $100,000 (based on experience)
Generous equity package - this is a ground-floor opportunity
Benefits package (health insurance, life insurance, etc…)
Clear path to Head of Marketing
Starting Date: January 2026
Why Join Acai?
🚀 Proven Growth: 50% monthly growth, founders sold previous company to AmEx GBT
🎯 Entrepreneurial Opportunity: You will lead marketing at 360 degrees
🧘 Personal Growth: Zen/Buddhist culture focused on self-awareness and empowerment
💰 Meaningful Equity: Significant ownership in category-defining startup
🌍 Epic Perks: Frequent travel all over the world to conferences, customers, or to our Barcelona office, world-class off-sites